eCommerce website Localisation vSpeeq

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Challenges

Security concerns: Client had security and data privacy concerns as it is an eCommerce website
Speed and cost: Client needed quick translation in cost-effective and efficient manner without sacrificing the quality of the content
Scope Limitation: Only customer-centric, sales-focused, and post-login pages required translation
Translation of Images: The site featured limited images that needed adaptation for both desktop/laptop and mobile devices
JavaScript Integration Concerns: The client expressed apprehension regarding the security of confidential data on post-login pages when integrating JavaScript snippets

Solutions

Education & Awareness:

Client was assured of data security and privacy with explanation for the localization methodology, ensuring compliance with international data privacy norms

Pre-Translation & Linguistic Quality Assurance:

Source content was pre-translated using machine translation tools and subsequently refined through rigorous post-editing by skilled linguists

Image Localization:

Translation and layout formatting of images was done for all device types

Layout Checks & Fixes:

Final layout checks ensured a seamless user experience across all devices

JavaScript Integration Support:

Assistance was provided for integrating JavaScript into the corporate site and further support as needed

Benefits

The localized website significantly broadened vSpeeq's reach within the Spanish-speaking market, enhancing customer service and acting as an effective sales tool that contributed to increased revenue growth.

The client gained valuable insights into best practices for future website translations