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Insights, trends, and tips from the world of localization and global content.


The Challenges of Localizing Software in a Global World
The market for global language translation software and services is expected to reach $62.7 billion by 2024, as a result of globalization... The market for global language translation software and services is expected to reach $62.7 billion by 2024, as a result of globalization. With the proliferation of the internet and mobile devices, as well as increasing audience preference to receive content in their native languages, it’s necessary to translate and localize products fo
Braahmam
Dec 24, 20253 min read


Braahmam International to host live Global Expansion Workshop in association with County Wexford Chamber
Ready to go global? Join us for this first session of our International Growth Workshop series with Braahmam International. This kick-off session busts the myth that international expansion is just for big corporations. Discover how SMEs like yours can thrive with the right strategy, partners, and digital tools. We'll show you how multilingual content, amazing customer experience, and real-time localisation can seriously boost your international sales and build trust! You'
Braahmam
Dec 24, 20252 min read


Translate Your Website for Global Reach (Without Losing SEO)
Your website is your global storefront! Get ready for practical tips and live demos that will transform your online presence. This session also introduces you to Websling™, our fully managed website translation and SEO system. What you'll gain: · Learn to fix common website mistakes that hurt conversions and global readiness. · A super useful "fix-before-you-translate" checklist. · Conversion tips with real-world examples from the EU market. · See live implementation in actio
Braahmam
Dec 24, 20251 min read


The Ethical Implications of Using Synthetic Voice-Overs
I am a professional in the field of voice technology who has witnessed the rapid evolution and adoption of synthetic voice-overs. These... Introduction to Synthetic Voice-Overs I am a professional in the field of voice technology who has witnessed the rapid evolution and adoption of synthetic voice-overs. These artificial voices, created through Artificial Intelligence (AI), have revolutionized the way we create audio content. The emergence of synthetic voice-overs marks a si
Braahmam
Dec 24, 20255 min read


The Complete Guide to Learning Japanese Online
The Japanese language, or Nihongo as it is called in Japan, is spoken by roughly 125 million people in the world. Its speakers make up one.. The Japanese language, or Nihongo as it is called in Japan, is spoken by roughly 125 million people in the world. Its speakers make up one of the most stable economies in the world with a very high purchasing power. The Japanese language is very distinct, and linguists believe it does not share a close relationship with any other languag
Braahmam
Dec 23, 20257 min read


The Importance of Closed Captions and Subtitling in Video Translation
In our increasingly interconnected world, effective communication knows no boundaries. As businesses and individuals strive to reach a... In our increasingly interconnected world, effective communication knows no boundaries. As businesses and individuals strive to reach a global audience, the importance of closed captions and subtitling in video translation cannot be overstated. These seemingly small additions play a crucial role in ensuring that videos can be understood and
Braahmam
Dec 23, 20256 min read


The Role of Synthetic Voice-Overs in Automated Customer Support
Synthetic voice-overs, also known as AI voice generators, are revolutionizing the way businesses interact with their customers. With the.... Introduction to Synthetic Voice-Overs Synthetic voice-overs, also known as AI voice generators, are revolutionizing the way businesses interact with their customers. With the help of synthetic voice-overs, businesses can now provide efficient and personalized customer service round the clock. In this article, we will delve into the role
Braahmam
Dec 23, 20254 min read


The Role of Technology in Streamlining Multilingual Content Localization
Multilingual content localization is the process of adapting content, including text, images, and multimedia, to ensure it resonates with... Introduction Multilingual content localization is the process of adapting content, including text, images, and multimedia, to ensure it resonates with local audiences while maintaining the original message and brand identity. As businesses strive to expand their reach and connect with international markets, the role of technology in stre
Braahmam
Dec 23, 20254 min read


Translate Your Website and Attract Customers Globally
The Internet has opened up endless opportunities for businesses everywhere to explore new markets and expand their reach across the globe... The Internet has opened up endless opportunities for businesses everywhere to explore new markets and expand their reach across the globe. And because of this, websites have become the primary channel for many companies to sell, inform, and promote themselves due to their amazing power to make distance, borders and similar obstacles prac
Braahmam
Dec 23, 20254 min read


Translate a Web or Mobile Application in 8 Easy Steps
Planning to begin your global marketing journey? Or, do you want to strengthen your current sales and marketing efforts in an overseas.... Planning to begin your global marketing journey? Or, do you want to strengthen your current sales and marketing efforts in an overseas locale? Translation of your web and mobile applications is critical in both cases, as it helps you reach your target audience quickly and efficiently. Translating an app into the language of your target loc
Braahmam
Dec 23, 20255 min read


Tips and Tricks for Video Localization
We are living in an era where technology has completely taken over our day-to-day tasks. If there is one thing that technology has... We are living in an era where technology has completely taken over our day-to-day tasks. If there is one thing that technology has strengthened the most, it is communication. Communication is the key in every aspect of our life, and that includes the way we do business. Communication through multilingual videos is efficient and convenient for b
Braahmam
Dec 23, 20255 min read


Translating for OTT Platforms: The What, Why, And How of it
Translating for OTT Platforms: The What, Why, And How of it Even before the pandemic, over the top (OTT) platforms had it going good. By... Translating for OTT Platforms: The What, Why, And How of it Even before the pandemic, over the top (OTT) platforms had it going good. By the end of 2019, the international OTT market was already valued at USD 86 billion . The pandemic in 2020 and beyond has only helped OTT players to gallop strongly into more personal screens, as more and
Braahmam
Dec 23, 20256 min read


Translations for the Education Sector During a Pandemic
The last two years have been tough on students of all ages, cultures, and countries. Without the hint of a warning, schools and colleges The last two years have been tough on students of all ages, cultures, and countries. Without the hint of a warning, schools and colleges across the world shut down in early 2020. More than 1.2 billion children in 186 countries were affected by school closures. In this post, we’ll take a look at the challenges that came up in the education se
Braahmam
Dec 23, 20254 min read


Understanding the Differences Between Subtitles and Closed Captions
When it comes to audiovisual content, subtitles and closed captions play a crucial role in enhancing accessibility and understanding for... Introduction When it comes to audiovisual content, subtitles and closed captions play a crucial role in enhancing accessibility and understanding for the audience. But while these terms are often used interchangeably, there are distinct differences between subtitles and closed captions. In this article, we will explore the nuances of bot
Braahmam
Dec 23, 20253 min read


Unlock the Global Potential of Your App: Benefits of App Translation and Localization in 2023
Are you looking to expand the reach of your mobile app and make it available to users of all languages? App translation and localization... Are you looking to expand the reach of your mobile app and make it available to users of all languages? App translation and localization is a great way to do that. In this blog post, we will discuss the benefits of app translation and localization, how you can localize your mobile app, why localization matters, strategies for app localiza
Braahmam
Dec 23, 20256 min read


Video Localization: From Translation to Final Output
Videos are fast becoming one of the most powerful tools of marketing promotion. According to the survey “The State of Video Marketing 2018” Videos are fast becoming one of the most powerful tools of marketing promotion. According to the survey “The State of Video Marketing 2018” carried out by Wyzowl, 81% of businesses use video as a marketing tool. Out of those, 85% of businesses regard video as an important part of their marketing strategy, and 78% of marketers say video gi
Braahmam
Dec 23, 20255 min read


Visit our Booth- 1/B03 at tcworld conference in Stuttgart, Germany
tcworld conference (tekom) is the world’s largest conference for technical communication that is held every year in Stuttgart, Germany... tcworld conference (tekom) is the world’s largest conference for technical communication that is held every year in Stuttgart, Germany and also few other place around the globe including India, Chine and Europe. This year the main event tcworld conference will be held between November 13-15, 2018 . The tcworld conferences are significant ev
Braahmam
Dec 23, 20253 min read


Vikaspedia.in – A great Initiative for Governance in India – in 9 Indian Languages
For long, the Indian Government has ignored the importance of local languages in governance. Maybe, they have woken up well in time and For long, the Indian Government has ignored the importance of local languages in governance. Maybe, they have woken up well in time and since last year there has been a huge push towards spreading information about major development initiatives in Indian languages. Language Diversity in India Language diversity is well known in India. Officia
Braahmam
Dec 23, 20252 min read


Visit us at tcworld India 2019 in Bangalore
Visit tcworld India to experience top tier workshops and presentations from across the world. The event is being held from 28th of Feb... Visit tcworld India to experience top tier workshops and presentations from across the world. The event is being held from 28 th of February to 1 st March, 2019 at the TAJ, M.G. Road, Bangalore. Braahmam is the official gold sponsor of the entire majestic event. With two days of extravagant exposure to international speakers and skilled
Braahmam
Dec 23, 20253 min read


We are back – with a Bang!
On 3rd May, 2019, an extremely severe cyclonic storm – FANI hit the East Coast of India and ravaged Bhubaneswar, the capital city of... On 3 rd May, 2019, an extremely severe cyclonic storm – FANI hit the East Coast of India and ravaged Bhubaneswar, the capital city of Odisha, where we have one of our Production offices, and Puri – another coastal city. This was one of the strongest and the most severe cyclone Odisha has ever seen since 2013 and falls under the “high-end maj
Braahmam
Dec 23, 20254 min read
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